Top 5 Personalization Apps on Android in Central America: Q2 2023

In Q2 2023, the top 5 personalization apps on the Android platform in Central America showcased varying performance trends in terms of weekly downloads, revenue, and active users. Below is an overview of each app's performance, based on data from Sensor Tower.

Zedge™ Wallpapers & Ringtones

Throughout the quarter, weekly revenue for this app saw a steady increase, peaking at approximately $614 in the first week of June. Downloads fluctuated, starting at around 105K in late March and gradually decreasing to about 81K by the end of June. Active users followed a similar trend, with a peak of 784K in mid-April, eventually settling at around 668K by the end of the quarter.

Neon Love Theme

This app did not generate any revenue during the quarter. However, weekly downloads were notable, starting at 68K in late March and seeing a peak of 88K in the first week of April. By the end of June, downloads had decreased to around 45K. Active users also experienced fluctuations, peaking at 110K in early April and ending the quarter at approximately 69K.

ThemeKit - Themes & Widgets

ThemeKit's weekly revenue remained relatively stable, averaging around $50-$65 throughout the quarter. Downloads saw an increase mid-quarter, with a peak of approximately 80K in late May, before dropping to around 66K by the end of June. The app's active users consistently grew, starting at 102K in late March and reaching 180K by the end of June.

Fonts Keyboard Themes & Emoji

This app did not generate any revenue during the quarter. Weekly downloads showed significant growth, starting at 32K in late March and peaking at 88K in mid-May. By the end of June, downloads had settled at around 58K. Active users experienced a similar trend, increasing from 57K in late March to a peak of 140K in mid-May, before stabilizing at approximately 103K by the end of June.

Background Wallpaper

Background Wallpaper did not generate any revenue during the quarter. The app saw a significant rise in downloads, starting at 596 in late March and peaking at 75K in mid-June. However, there was a sharp decline to 19K by the end of June. Active users followed a growth trajectory, increasing from 478 in late March to a peak of 135K in mid-June, before decreasing to around 118K by the end of June.

For more detailed insights and data on app performance, visit Sensor Tower.